Princess operates a fleet of 15 modern ships renowned for their innovative design and wide array of choices in dining, entertainment and amenities, all provided in an environment of exceptional customer service.

Princess Cruises catapulted to stardom in 1977 when Pacific Princess was cast in the lead role on a new television show called "The Love Boat." The weekly series, which introduced millions of viewers to the idea of a seagoing vacation, was an instant hit, fueling our company’s, and the cruise industry’s, dramatic expansion.

It all began 50 years ago with a cruise to Mexico and a single ship — Princess Patricia®. Today, they take our guests to the world's greatest cruise destinations onboard 15 magnificent cruise ships while introducing them to new experiences they will never forget.